Senior Product Marketing Manager (Río Cuarto)

About CoLabAt CoLab, we help mechanical engineering teams bring life-changing products to market years sooner.CoLab is the AI platform for driving stronger engineering decisions.Every design review in CoLab builds a knowledge repository of design feedback, decisions, and lessons learned – which AI agents draw from to flag issues on future designs before they compound.The more your team works in CoLab, the smarter it gets and the faster you arrive at the adecuado design.Companies like Ford, Komatsu, and Johnson Controls use CoLab to catch issues earlier, eliminate rework cycles, and bring products to market faster.Founded in St. John's, Newfoundland, CoLab has grown quickly from our first customer in **** to a rapidly scaling company.We've recently been recognized on Deloitte's Fast 50 and Fast 500, and named a Canadian company to watch by The Globe and Mail and Financial Post.About the RoleWe're hiring a second Senior Product Marketing Manager to join CoLab's fast growing product marketing team.This role is about turning company positioning and product strategy into launches and messaging that resonate with real engineering teams.You'll partner closely with our existing Product Marketing Manager and work day‐to‐day with Product Management, Customer Success, and Marketing to bring exciting new capabilities to market in a way that's credible, focused, and easy to understand.Using CoLab's marketing campaign strategy and product roadmap as guardrails, you'll develop and execute a tactical launch plan each quarter.You'll also help sales win deals against competitors, own the messaging across key pages on the website, and produce content showcasing product workflows for social media.Our Idóneo CandidateYou're someone who enjoys doing the hard work of clarity.You're comfortable learning complex domains and explaining them precisely – not by simplifying them into buzzwords, but by understanding how things actually work.You can take a vague idea "this could be a big launch" and turn it into a concrete, executable plan with clear messaging and next steps.You'll thrive here if you:See strategic guardrails as a shortcut to stakeholder alignment, not a cumbersome restrictionAsk sharp questions and respectfully push for clarityCare deeply about whether your work actually lands with customers and internal teamsEnjoy fast paced marketing with quick and frequent iterationsYou're less likely to enjoy this role if you:Prefer an early stage product marketing role, with undefined company positioningWant to execute launch plans, but not be involved in building themGet uncomfortable engaging deeply with technical or industry specific conceptsResponsibilitiesExecute product launches by translating campaign strategy into clear messaging, briefs, and launch assetsOwn messaging for features and bundled releases, including launch emails, conference talks, presentations, and social postsPartner with Product Management to understand the roadmap and own all launch logisticsPartner with GTM Enablement to produce educational materials for CoLab's Sales and Customer Success TeamsOwn messaging and effectiveness for key website pages, including product, feature, and use case pagesBuild deep expertise in competitive solutions and support high‐stakes competitive dealsContribute to ongoing product content between launches, not just at major release momentsReview and elevate messaging across marketing, especially for technical or product‐focused contentQualifications5-7+ years of total professional experience in B2B software or manufacturing, with 2+ years of experience in product marketing specificallyExperience with customer research and proficiency in using data and insights to inform product and GTM strategy.Strong track record favorably impacting customer and pipeline outcomes via strong positioning and messaging, campaign planning and execution, and overall thought leadership.A combination of strategic product marketing experience and hands‐on tactical execution.Ability to effectively engage with and influence internal and external stakeholders.Extra DetailsThis is a full‐time, permanent position with a competitive compensation package that includes stock options.Extended health and benefits package, including unlimited paid vacation and RRSP matching.Flexible remote opportunities across North America, with a hybrid office hub in St. John's, NL.Equity NoteFrequently cited statistics show that people who identify with historically marginalized groups are likely to apply to jobs only if they meet 100% of the qualifications. We encourage you to help us break that statistic and apply even if you don't meet every single qualification—your potential is what matters most to us. #J-*****-Ljbffr #J-*****-Ljbffr Postúlate en Kit Empleo: kitempleo.com.ar/empleo/qjn4s