Lifecycle Growth Strategist: Product Marketing (Burzaco)

Driving the next generation of wealth. Digital assets are redefining how wealth is created, used, and transferred. Since 2018 at Nexo, we have been building the future model of financial wealth
- dynamic, accessible, and designed for a new generation of forward-thinking investors. But technology alone doesn’t drive progress. People do. We are a team of builders, strategists, analysts, creatives, and operators united by a shared mindset: advancement. We move fast, think long term, and take ownership. We challenge ideas, not people. We value clarity over noise and impact over optics. What makes Nexo different? We shape industry trends. We rethink how wealth works and build solutions that reflect that belief. That requires a certain kind of person. You will thrive here when you think independently and act decisively, take ownership without waiting for permission, and care deeply about quality, long-term value, and disciplined execution. The people who succeed at Nexo bring analytical depth, sound judgment, and resilience
- but also curiosity and the drive to keep improving. This is an environment for people who want to lead, create, and elevate what already exists. If building what’s next excites you, you’ll feel at home at Nexo. Official website: nexo.com Your role:
- Manage end-to-end go-to-market planning and execution for new products, features, and iterations.
- Own the strategy and optimization of customer journeys across the entire client lifecycle to increase engagement, retention, and long-term value.
- Use behavioural data to form hypotheses, run experiments, and prioritize improvements that directly influence core growth and CLTV metrics.
- Shape product positioning within the customer lifecycle, ensuring it reflects user insight, competitive context, and commercial goals.
- Analyze and segment customers to identify value opportunities and tailor lifecycle interventions for different cohorts.
- Partner closely with internal teams, including product, analytic Postúlate en Kit Empleo: kitempleo.com.ar/empleo/q6lip